
TRANSFORMATION
Support Ecosystem
Peer Accountability
Expert Technical Support
Standardized Templates
Four in-person meetings per year, bringing together an exclusive group of enterprise-level owners. Hosted by founder Greg Bunch and industry experts, focusing on high-impact strategy and problem-solving. A networking dinner is included.
Elevate & Expand and Multi-Store Mastery coaching tracks, tailored for multi-store growth and living the life of your dreams.
One-on-one coaching access per year for high-priority challenges. When critical decisions or obstacles arise, you have our experts for guidance.
Complimentary enrollment in our 3-day class for you and two team members, to sharpen your sales processes and customer experience.
TOS (Transformational Operating System) Library – Complete access to proven frameworks and systems for running multi-store operations — financial forecasting templates, leadership hiring frameworks, call grading tools, and marketing evaluation systems. Built from real operators scaling real businesses.
24/7 access to an elite network of multi-shop owners for brainstorming and problem-solving. Share ideas with others operating at your level.
Platinum One is exclusively for high-revenue, multi-store shop owners,
ensuring advanced-level discussions and solutions.
20 groups focus on financial benchmarking and peer accountability around operations.
Platinum One is facilitated by experts who've scaled multi-store operations and focuses on enterprise-level strategy — leadership development, M&A positioning, exit planning, and building autonomous businesses. The conversations happen at a different altitude
Greg Bunch built and scaled Aspen Auto Clinic to multiple locations and over $100M in lifetime sales. Doris Barnes has 20+ years in automotive, including strategic growth work with multi-store operators.
Both have lived the problems you're facing and facilitate the room to keep conversations focused on strategy,
Multi-store owners generating $8M-$25M+ annually. Most are running 3-8 locations and dealing with leadership gaps, profitability optimization, or positioning for exit. These are operators who've figured out how to scale but are now focused on enterprise-level decisions
If you're focused on CEO-level decisions — leadership structure, M&A strategy, enterprise valuation, succession planning — and you want to work through those problems with peers at your level, you're in the right place
Book a free strategy call with our team. We'll discuss your business, revenue, goals, and challenges to determine if Platinum One is the right fit.
This is a peer room, so we're selective about who joins to maintain the caliber of conversation and collaboration
Stop managing stores and start leading an enterprise. Platinum One provides the blueprint for sustainable dominance in the multi-store landscape.

Greg expert in business growth and leadership. He is an automotive industry entrepreneur and successful multi-location shop owner. He is also an industry-leading speaker, trainer, and consultant who founded the Transformers Institute. Greg’s automotive journey began in southern California where, as a teenager, he fixed Volkswagens as a hobby.
He became a master technician and has also been a service advisor and a manager before making the transition to starting his own shop. He has since grown it to a multimillion-dollar company that has sold over $100 million in service since he opened his doors in 2001.

Doris Barnes, the dynamic Director of Strategic Growth at Transformers Institute, brings over 20 years of automotive industry experience to her role. Beginning with a noteworthy tenure at Mercedes-Benz, where she earned recognition as an AMG Expert, Doris transitioned to a pivotal role in business development and client relations at Elite Worldwide.
In her current leadership position at Transformers Institute, she leverages her strategic acumen to identify growth opportunities and pioneer innovative sales strategies. Doris is deeply committed to cultivating strong client relationships and navigating the company through the evolving market landscape with foresight and innovation.
Beyond her professional commitments, Doris is a devoted mother who finds joy in outdoor activities and cherishing quality time with her two children, emphasizing travel, family, and friends as integral elements of her personal life.

Co-Facilitator
Brian Sump is not your typical shop owner.
A former professional athlete, Sump had never turned a wrench in a shop before starting Denver-based Avalon Motorsports in 2007. Brian is now a multi-location shop owner and Platinum Mastermind Group Co-facilitator for Transformers Institute.
